Project your organization’s inclusiveness…with a drawing!

Designing an inclusive illustration brand

I love that illustrations have become such a key part of the tech branding landscape. But here’s an observation: tech illustrations often feature the same sets of things: young, white people (usually men), surrounded by gadgets, with a cup of coffee, in a beautiful tech world.

For consumer-oriented products, this creates an incredibly limiting and exclusive brand image, unless you are solely targeting city-dwelling, coastal tech millennials.”

Alice Lee

Barb Luhring Draws Pictures that Explain Ideas

From We Draw Ideas founder Barb Luhring:

Working with Alex Smith, program director for The Farmory – an urban farming project in Green Bay. Alex needed a graphic that can raise awareness of the good work the organization is doing that could also help in fundraising.

After a conversation, I created a watercolor painting featuring volunteers and participants portrayed as community superheroes. I then dropped off my watercolor image to be scanned by Melanie Wishart of Inkdrop Arthaus and when it’s completed will deliver it to Scott Riha of Van Lanen Printing. Scott digitally printed the artwork at 3′ x 6′ on Gatorboard for easy mounting at The Farmory facility. Other digital assets can be created to facilitate fundraising and more. 

Here are the Details….
Client:
The Farmory Original Painting: 12” x 24” Watercolor on Arches 100% Cotton Paper • 140lb • Hot Press Watercolor Block Digital Retouch & Enhancement: Adobe Photoshop CC • Digital Scan: Inkdrop ArthausDigital Printing: Van Lanen Printing • 3ft. x 6ft.
Illustration printed on Gatorboard and hung at The Farmory
Additional Digital Assets: PDFs, Slide Decks, Silk Banner(s) are being considered.



Use pictures to help tell the story of your services and products – Contact We Draw Ideas today!
Email: barbaraluhring@gmail.com or Call: 920-246-7234 • Connect on LinkedIn

The importance of Representing Diversity in Visual Communications

Diversity is present in every part of life, whether it be the food you eat,
the music you listen to or the idols you look up to.

“At Getty Images, we recognise our responsibility, and the great opportunity we have, to help drive change in promoting a more diverse, inclusive and representative visual language. I am proud to say this is a key focus for our editorial and creative teams and that we have searched out and are working with content creators who put this issue at the heart of everything they do.”

Andrew Saunders
Senior Vice President, Creative Content at Getty Images


We agree with Andrew Saunders and focus on including diversity in all of our illustrations.

Diverse LGBT illustrations


Want to attract diverse audiences and customers,
but don’t currently have photos of diverse customers in your place of business?

Diverse millennial illustrations

 


Trying to recruit diverse talent to your company?

Diverse women and girl illustrations

No problem! A picture is worth a thousand words and We Draw Ideas’ diverse illustrations
are respectful AND attention grabbing.

 


Diverse cartoon graphics

Our drawings can be playful or buttoned down and my out-of-the-box approach is customized for your specific situation


Barb Luhring of We Draw Ideas provides engaging, inclusive, diverse, creative rich media content for her advertising and graphic recording clients. Is your business ready to welcome diversity?
If the answer is yes, contact Barb and her team today.
Email: barbaraluhring@gmail.com or Call: 920-246-7234

Digital & Analog Illustration: PowerPoint

Identify and then tell the story

When we give a presentation, we are doing it to tell a story that has one or two goals…A presentation should not just be a data dump. If our goal is just to provide data, then we would be better off cancelling the presentation and just sending out the data. The presenter is providing a perspective that the data cannot provide, by itself.”
Robert Frost, Instructor and Flight Controller at NASA


 

Get a Website check-up!

 Barb Luhring creates memorable PowerPoint Slide Decks that can help you tell your story. Let her create a custom PowerPoint Slide Deck for your next presentation.

Website Checkup

Visual Learning

Death by PowerPoint

Download a PDF of We Draw Ideas founder Barb Luhring’s Samples – Click Here


We Draw Ideas provides engaging, inclusive, diverse, creative rich media content for her advertising and graphic recording clients. Is your business ready to welcome diversity?
If the answer is yes, contact We Draw Ideas founder Barb Luhring today!
Email: barbaraluhring@gmail.com or Call: 920-246-7234

Connect with Barb Luhring on LinkedIn

Logos, Ads & Package Design

 “Working with Barb is an absolute delight. When you share a thought or an idea she is always enthusiastic and willing to brainstorm to help bring your vision to life. She is timely, creative, and without a doubt an outside-of-the-box thinker. You will absolutely enjoy your experience working with Barb. “
Ashley Rothmann, Precision Paper Converters

Download PDF Samples of Barb’s work

Illustration Samples

Package Designs

Logo Designs


We Draw Ideas provides engaging, inclusive, diverse, creative rich media content for package design, advertising and graphic recording clients. Is your business ready to welcome diversity?
If the answer is yes, contact We Draw Ideas founder Barb Luhring today!
Email: barbaraluhring@gmail.com or Call: 920-246-7234

Connect with Barb Luhring on LinkedIn

Diverse Illustration of Community Event

How Diversity Makes Us Smarter
Simply interacting with individuals who are different forces group members to prepare better, to anticipate alternative viewpoints and to expect that reaching consensus will take effort.

From Scientific American by Katherine W. Phillips

NOH8 Sturgeon, Bay, Door County, Wisconsin

Barb Luhring draws diversity.

In early December 2016, organizers held a NOH8 Event in Sturgeon Bay, Wisconsin. The event was held to raise awareness of the importance of extending kindness and inclusion to all our neighbors. In honor of that effort, I created a 4 ft. x 3 ft. drawing that will permanently hang at the Door County Maker’s Space where the event took place.

I also created smaller PDF versions of the poster that can be downloaded, printed and hung in homes, businesses and public places.


We Draw Ideas provides engaging, inclusive, diverse, creative rich media content for package design, advertising and graphic recording clients. Is your business ready to welcome diversity?
If the answer is yes, contact We Draw Ideas founder Barb Luhring today!
Email: barbaraluhring@gmail.com or Call: 920-246-7234

Connect with Barb Luhring on LinkedIn

 

Explaining Technology with Cartoons

From: Teaching Ideas Gallery

There are a number of benefits to using cartoons in teaching because they can: motivate students to engage with the lesson’s teaching point, arouse interest in a particular idea or topic grab and maintain attention.

Barb Luhring is an excellent cartoonist! Her work can help you explain difficult concepts AND technology.

Explanation of 3W Media Hosting Plans for 2017
How many times have you tried explaining technology to your audience or for your client? A picture is worth a thousand words and that’s exactly what Barb Luhring excels at!

Web pioneer 3W Media needed tight visuals to help explain their 2017 hosting changes. Two of the pages in the PDF highlighted the Web challenges they faced when 3W started offering services in 1995 vs. today’s challenges on across multiple platforms.


Barb Luhring provides engaging, inclusive, diverse, creative rich media content for her advertising and graphic recording clients. Is your business ready to welcome diversity? If the answer is yes, contact Barb today.
Email: barbaraluhring@gmail.com or Call: 920-246-7234

Digital Illustration: Diversity & Inclusion

Engaging, inclusive, diverse digital illustrations.

Lex Allen, diversity and inclusion

Digital Illustration • Diversity & Inclusion

LGBT Door County is encouraging Door County businesses to “come out” as equality allies to the LGBT community. From their website:
“Equality tourism is a way to unite people who believe in fairness whether they are interested in taking a vacation, supporting a business that cares about all kinds of equality including LGBT or connecting Door County organizations with lesbian, gay, bisexual and transgender tourists.”

Pictured above: A coloring page featuring the incredible Lex Allen performing at the Tambourine Lounge in Sturgeon Bay at an event sponsored by LGBT Door County


We Draw Ideas provides engaging, inclusive, diverse, creative rich media content for package design, advertising and graphic recording clients. Is your business ready to welcome diversity?
If the answer is yes, contact We Draw Ideas founder Barb Luhring today!
Email: barbaraluhring@gmail.com or Call: 920-246-7234 • Connect with Barb Luhring on LinkedIn


Digital Illustration: Diversity & Inclusion

Engaging, inclusive, diverse digital illustrations.

Lex Allen, diversity and inclusion Digital Illustration • Diversity & Inclusion

Digital Illustration • Diversity & Inclusion

Millennial leisure travelers like group vacations. And as THE MOST diverse generation in American history, they demand that ALL their traveling companions are treated with respect. That includes LGBT friends as well as their friends of color. Businesses that understand how important diversity is to this group of leisure travel consumers are reaping benefits.

LGBT Door County helps Door County, Wisconsin businesses embrace these principles, with the end goal of creating inclusive communities. And as we’ve seen on a national scale, inclusive communities are communities that experience economic growth.


We Draw Ideas provides engaging, inclusive, diverse, creative rich media content for package design, advertising and graphic recording clients. Is your business ready to welcome diversity?
If the answer is yes, contact We Draw Ideas founder Barb Luhring today!
Email: barbaraluhring@gmail.com or Call: 920-246-7234

Connect with Barb Luhring on LinkedIn

 

 

Digital Illustration: Diversity & Inclusion

Engaging, inclusive, diverse digital illustrations.

Digital Illustration, diversity and Inclusion

Digital Illustration • Diversity & Inclusion
The Millennial generation is the largest, most diverse generation in American history. When looking to engage this group of consumers, it’s important to make diversity and inclusion part of the package. DCBounce is a Door County tourism promotion that reaches out to Millennials by showing the face of young people in a small town Midwestern tourism destination. And who better to sell a community as a destination than one’s own peer group.


Barb Luhring provides engaging, inclusive, diverse, creative rich media content for her advertising and graphic recording clients. Is your business ready to welcome diversity? If the answer is yes, contact Barb today.
Email: barbaraluhring@gmail.com or Call: 920-246-7234


Digital Illustration: Food

Engaging, inclusive, diverse digital illustrations.

Graphic Recording Part 1

Digital Illustration: Advertising and Food Illustration

Main Street Market of Egg Harbor is a one-off grocery store in Wisconsin’s Door County. They serve both a local community and a community of tourists and seasonal residents, and they do so with class, excellent service and outstanding products. AND they bring your groceries to your car!

Barb Luhring created a distinctive ad featuring her one-of-a-kind digital illustration. She also created the grocery cart logo, utilizing the cart image in the ad as well.

A bit of whimsy, in an ad for a classic American business!


We Draw Ideas provides engaging, inclusive, diverse, creative rich media content for package design, advertising and graphic recording clients. Is your business ready to welcome diversity?
If the answer is yes, contact We Draw Ideas founder Barb Luhring today!
Email: barbaraluhring@gmail.com or Call: 920-246-7234

Connect with Barb Luhring on LinkedIn